Retailers across the US and Europe are, in effect, rolling back a year’s worth of price rises over a single long weekend. Consoles, GPUs, SSDs, VR headsets and even premium OLED TVs are hitting figures that would have seemed unrealistic just a few months ago - particularly if you build your basket carefully and layer the right promo codes and vouchers.
The big picture: consoles and PCs finally blink on price
This year’s gaming discounts are driven by three main forces: the newly released Nintendo Switch 2, Sony’s PS5 line-up (including PS5 Pro), and a hard push on a fresh generation of Nvidia and AMD graphics cards.
For the first time in years, you can build or buy a genuinely high‑end 1440p or 4K gaming setup without crossing the psychological four‑figure mark on a single component.
Switch 2: early discount on a brand‑new console
Nintendo rarely reduces hardware pricing in its first year, but Black Friday 2025 is already challenging that tradition. In France, one bundle pairing the Switch 2 with Mario Kart World is landing at roughly €460, with a substantial store voucher on top - bringing the console’s effective cost to comfortably under €400 once the credit is factored in.
Elsewhere, shops are leaning into themed promotions: a standard Switch with the new Pokémon Legends: Z‑A for under €300 when you apply a promo code, plus day‑one titles such as Hogwarts Legacy and EA Sports FC 26 on Switch 2 showing double‑digit percentage reductions - unusually steep for Nintendo‑adjacent releases.
PS5: from entry‑level packs to PS5 Pro shocks
Sony’s approach is straightforward: prioritise volume ahead of Christmas. Slim PS5 Digital bundles are appearing around €349 with Fortnite content included. Meanwhile, standard PS5 packages with FC 26 or the newest Call of Duty: Black Ops 7 are being priced so aggressively that, compared with the usual console RRP, the game is effectively thrown in.
The biggest surprise is right at the top end. The PS5 Pro, which launched at €799, is showing up in at least one retailer bundle for €699 with a premium coloured DualSense included. That means the enhanced console plus an extra controller comes in below the console’s standalone launch price - a clear indicator that Sony is keen to place the Pro model in as many living rooms as possible before the next round of big-budget exclusives arrives.
PCs: pre‑built rigs finally worth a look
After two years in which building your own PC was almost always the smarter play, a number of pre‑built systems are now properly competitive. Mid‑range desktops using RTX 5060 and Ryzen 7 5700X are sitting around €750, while the 1440p “sweet spot” builds - with RTX 5070 Ti, current Intel i7 processors, 32GB DDR5 and 2TB NVMe SSDs - are coming in just under €1900.
At the top end, there are more exotic set-ups combining Ryzen 7 9800X3D with RTX 5080 or RTX 5090 inside water‑cooled cases, with reductions reaching hundreds of euros. They’re still costly, but the difference versus pricing out the same specification as a DIY build has tightened enough that the plug‑and‑play appeal is suddenly much stronger.
Next‑gen GPUs and CPUs: 4K performance without 5090 money
The most notable shift in Black Friday 2025 is at the component level. Rather than focusing on clearing older inventory, retailers are discounting current‑gen Nvidia Blackwell and AMD RDNA 4 products.
- RTX 5080 cards from PNY and Palit are repeatedly listed just under €1000.
- RTX 5070 Ti options with 16GB VRAM are dropping to roughly €800, often as factory‑overclocked triple‑fan variants.
- AMD RX 9060 XT and RX 9070 XT are pitched squarely at value seekers, with 16GB GDDR6 falling below €600 in some areas.
For a lot of gamers, these price points make 4K with ray tracing and DLSS 4 (or AMD’s equivalent upscaling technologies) feel achievable without moving into halo territory like RTX 5090.
The “true” upgrade tier for most PC gamers in 2025 is no longer the absolute flagship; it’s the aggressively priced 70‑class cards with 16GB of VRAM.
CPUs and memory: Zen 5, V‑Cache and cheap DDR4
CPU deals follow the same story. AMD’s Ryzen 7 9800X3D - frequently framed as the new default pick for high‑FPS gaming builds - is seeing heavy reductions on Asian marketplaces, with extra codes pushing the price down by more than €100. The more mainstream Ryzen 7 9700X is also taking a near‑30% cut, turning a low‑power 8‑core Zen 5 chip into something unexpectedly attainable.
The previous generation favourite, Ryzen 7 7800X3D, remains widely available and now sits in the mid‑€200s with coupons, making it excellent value for anyone already using (or moving to) the AM5 platform.
RAM pricing is moving in the same direction. 32GB DDR5 kits at 6000MHz - a comfortable point for both AMD and Intel today - are slipping below €230 for basic, low‑profile modules. If you’re sticking with a DDR4 machine, upgrades are even cheaper: 16GB RGB 3200MHz kits are selling at close to half their usual price, offering a low-cost way to refresh a still‑capable system.
| Component | What stands out in 2025 |
|---|---|
| GPU | RTX 5070 Ti / RX 9070 XT: 16GB VRAM becomes the new baseline for high‑end 1440p |
| CPU | Ryzen 7 9800X3D and 7800X3D under heavy promo for high‑FPS gaming |
| Storage | 4TB PCIe 4.0 SSDs at accessible prices; early but pricey PCIe 5.0 drives on sale |
| RAM | 32GB DDR5 at 6000MHz becomes the “normal” spec for new gaming PCs |
Storage, screens and audio: the quiet upgrades that change everything
SSD capacities finally catch up with game sizes
A range of Crucial NVMe SSDs - including 2TB and 4TB PCIe 4.0 models - are seeing €20–€40 shaved off. That may sound modest until you consider how quickly modern blockbuster games consume storage; 4TB for under €220 from a reputable Gen4 drive largely removes the need to uninstall anything on a single PC.
Right at the bleeding edge, PCIe 5.0 options such as Crucial’s T710 are also seeing meaningful reductions, even if they still sit above mainstream budgets. They’re increasingly realistic for creators shifting huge files, and for enthusiasts who can keep temperatures under control.
OLED, QD‑OLED and fast IPS: displays steal the show
Monitor and TV pricing is arguably where 2025 looks most dramatic. Some retailers have 27‑inch QD‑OLED displays dipping under €400 - a sharp correction for technology that was comfortably above €600 not long ago. Ultrawide 34‑inch QD‑OLED gaming monitors are edging towards €600, and Alienware’s 32‑inch 4K QD‑OLED flagship models are seeing reductions above €350.
At the same time, conventional IPS gaming monitors are becoming startlingly good value. Lenovo’s 27‑inch QHD 200Hz panel has been spotted below €150, a figure that previously bought only entry-level 1080p kit. In the lounge, LG’s OLED TVs across the B‑series and C‑series ranges are down by hundreds of euros, pulling 55‑inch OLED into mid‑range pricing and placing even 77‑inch, cinema‑sized screens within reach for some households.
Headsets and input gear: small prices, big quality jump
Audio deals are delivering plenty of incremental wins. HyperX’s long‑running Cloud Alpha wired headset is dropping to roughly half price, putting it into entry‑level territory, while newer wireless options advertising 120–300 hour battery figures are reduced by 40–50%. SteelSeries’ Nova 7P and Nova 7 headsets - valued for blending game sound with Bluetooth audio from a phone - are repeatedly appearing around €120–€150 rather than above €200.
Controller pricing is also easing. Official Xbox pads are falling under €40, and Sony’s premium DualSense Edge is finally receiving a substantial reduction of around €60, making the step up less painful for players who want extra rear buttons and adjustable triggers for competitive shooters.
Where the smartest deals actually sit
The most interesting offers this year aren’t the flashiest -gpu-that’s-still-€1500 headlines, but the carefully constructed mid‑range bundles that remove bottlenecks across an entire setup.
A consistent theme in 2025 is that retailers are selling value through combinations. That might be a console with a game and a stand, a PC packaged with a monitor, or multi‑item promotions where buying a console plus an accessory earns 10% back as store credit. If you shop tactically, these mechanics can beat a simple headline price drop.
- Console + game bundles that undercut the console’s usual standalone price.
- “Buy one LEGO, second at 50% off” offers that make high-priced collector sets easier to justify.
- Store-credit incentives like “€10 back for every €100 spent” stacked on top of existing reductions.
Some deals are restricted to tight windows - a few hours on Friday, or one weekend only - which helps explain why stock can evaporate as soon as social media starts amplifying the offer.
Staying safe: how to avoid the fake deal trap
The downside of the rush is an uptick in scams and questionable “marketplace” listings. Fraudsters know gamers are hunting for a cut‑price RTX 5080 or a day‑one Switch 2, so they impersonate well‑known retailers or advertise implausible discounts on unfamiliar sites.
A handful of simple checks will eliminate most of the risk:
- Cross-check pricing with at least two reputable retailers; a 50% reduction on a launch GPU is almost never legitimate.
- Be wary of inflated “before” prices designed to make an ordinary reduction look extraordinary.
- Use secure payment methods with buyer protection, and avoid direct bank transfers.
- Check recent feedback for third‑party sellers, not only the product listing.
- Review return and refund terms before paying, particularly for expensive electronics.
It’s also sensible to monitor your bank account for a few days after a big shopping burst, so any unauthorised transactions are spotted early - when banks are generally more likely to reverse them without drama.
How to build a 2025‑proof gaming setup from these deals
If the sheer volume of discounts feels confusing, it helps to think in terms of bottlenecks rather than shiny upgrades. A cheap 4K OLED TV is poor value if your console can’t deliver 120Hz, and a top-tier GPU won’t shine if you’re still using an eight‑year‑old 1080p monitor.
A well-rounded 2025 upgrade path typically looks like this: a 16GB‑VRAM GPU in the 70‑class bracket, a current 8‑core CPU (with or without V‑Cache), 32GB of DDR5, at least 2TB of PCIe 4.0 storage, plus either a fast QHD monitor or a mid‑sized OLED TV with HDMI 2.1. Black Friday 2025 is finally making that full mix achievable for many more people - provided you avoid pouring the entire budget into just one category.
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